How We Make Our Red Wagons Green

Our Blog: Word on the Sidewalk

How We Make Our Red Wagons Green

April 22, 2013
posted by Tracy Baldwin

At Radio Flyer, every day is Earth Day. Committed to do right by the world and make it a better place, we embrace sustainability and have begun to take steps throughout the company--from manufacturing to company-wide green practices at our Chicago headquarters--to minimize impact on the environment.  

Radio Flyer Products

Our manager of operations and sustainability researches and implements ways to use recycled materials in our products and packaging.  Just a few examples:

  • We reuse scrap metal produced in the manufacturing process.  For instance, our wagon axles are made from 100% scrap steel.
  • To reduce use of virgin plastic, we use over 20% of recycled materials in our plastic wagons. This includes using the plastic that secures boxes in pallets found at retailers. This scrap “stretch film” is re-ground and used in plastic wagon bodies.
  • We take great care to use as little packaging as possible for our products, such as scooters and trikes.  The cardboard packaging that is used is made with at least 60% recycled materials.


Our employee-run EcoFlyer Committee, formed in 2009, leads the monitoring/measuring of the company’s carbon footprint, and actively recommends and oversees implementation of company green initiatives and policies.  These include:

  • A door-to-door organics delivery program to promote use of local organic products for employees;
  • A company-wide recycling program that helped to reduce landfill waste by by 66% in 2012 vs. 2011; and 
  • Composting food scraps on-site to help grow vegetables (like the potatoes Cameron is holding) and herbs in the employee-tended “Little Green Garden” and collecting rainwater from the roof in cisterns to help irrigate the lawn and water the garden.

Which of these green initiatives is your favorite?